A handful of ideas repeat across all four Revenue Pulse dashboards. Get these once, and the rest of Revenue Pulse reads naturally.
Signals: the building block of Revenue Pulse
Everything in Revenue Pulse revolves around signals. A signal is one specific, business-relevant finding β for example: "Discount spend crossed 12% of MRR," "3 customers' cards expire this month, $2,100 MRR," or "Acme Corp's health score climbed 18 points."
Every signal carries:
A kind β risk, anomaly, trend, forecast, milestone, or opportunity.
A severity, one of three tiers:
π΄ Critical: revenue is actively at stake; act now.
π‘ Watch: worth monitoring; may escalate.
π’ Opportunity: good news, or a chance to gain.
An impact β the dollar amount at stake, so a signal about $8,000 of MRR outranks one about $80.
A status β signals start new, and you can acknowledge, mark investigating, snooze, or dismiss them. If the underlying condition clears on its own, an untouched signal auto-resolves; anything you've touched stays put until you resolve it.
How signals are ranked
Wherever signals are listed, the order is always the same:
Severity first β every Critical outranks every Watch; every Watch outranks every Opportunity.
New before ongoing β within a tier, an unseen signal beats one that's been open a while.
Biggest impact next β higher dollar impact wins.
The Overview tab pattern
Discount Impact, Health Score, and Revenue at Risk each open on an Overview tab with the same shape: a lead card (the top-ranked signal), a few secondary cards, and a "more signals" table you can filter by severity and sort by impact or date. If there are no open signals, you'll see an "all clear" state β that's the goal, not an error.
The Daily Briefing's editorial rules
The Daily Briefing doesn't dump every signal on you β it applies a few rules so the page reads like a briefing, not a backlog: at most 8 stories, at most 2 "opportunity" stories, at most 2 stories from any one detector, and only one story per customer (the most severe). Everything else still lives on each dashboard's Overview tab.
Time and money conventions
Refresh cadence: data regenerates roughly every couple of hours, not in real time.
The 90-day lens: most comparisons are "today vs. exactly 90 days ago" β long enough for monthly billing cycles to complete.
Yearly coupons are spread across 12 months so figures stay comparable to MRR.
Active means paying or in dunning. Trials are excluded everywhere.
Click anything: the audit popup
Every tile, bar, table row, and chart point is clickable. Clicking opens a popup listing the exact customers behind that number. If the list is long, you can download it as a CSV emailed to you within a minute or two. There's no number in Revenue Pulse you have to take on faith.
Machine learning, plainly
Some tabs carry a purple β¦ ML label. Two kinds of models run behind them today:
Peer benchmarks β for each customer, the model finds similar customers in your account (similar MRR, similar tenure) and flags anyone who sits far from that group's norm.
Anomaly detection β looks at several attributes of a customer at once and flags unusual combinations, even when no single attribute looks wrong on its own.
Two things worth remembering: these models train only on your own customers (your "normal" is defined by your base, not anyone else's), and they're leads, not verdicts β the audit popup always shows you the underlying customers so you can judge for yourself.
Availability
Revenue Pulse rolls out gradually. If you don't see it in your sidebar, your account isn't enabled yet β reach out to success@baremetrics.com. After enabling, dashboards populate at the next data refresh.